22,000 Persons to master LinkedIn. I have accompanied more than 200 Companies: from Strategy to Execution. I gave more than 200 ConferencesEN+FR: intra-company, inter company, events, webinars.
Uses:
Image + HR + Sales + Communication
+ Influence + Management + Strategy
Why do you have to perform on LinkedIn?
Business Executives read the LinkedIn profile of someone before contacting him, and potentially invite him to exchange, to do business… We must adopt the new codes of Web 2.0.
Clients look at the profiles of their Providers on LinkedIn to see if they will keep them…
Recruiters use LinkedIn to recruit. Candidates find a job on LinkedIn.
you have a need in showing an attractive profile, and a communication centered on your interests and objectives.